Data and rules

Data updates and sources

Keyword rankings can update hourly. ASINSIGHT data is sourced from Amazon Brand Analytics reports and Amazon pages.

Available data

Available data

  • Keyword rankings may update hourly where supported
  • Weekly demand and share metrics follow Amazon reporting cycles
  • Product and listing signals come from Amazon pages
  • Some metrics are ASINSIGHT estimates derived from observed data

Important notes

Always use the timestamp, reporting window, and marketplace returned with the result. Metrics from different reporting windows should not be compared as if they were collected at the same moment.